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	<title>Community and Conversation &#187; Community</title>
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		<title>Internet Summit 09 Thoughts &#8211; One Guy, Two Days, Three Praises, Four Improvements</title>
		<link>http://jasonlong.net/blog/2009/11/internet-summit-09-thoughts-one-guy-two-days-three-praises-four-improvements/</link>
		<comments>http://jasonlong.net/blog/2009/11/internet-summit-09-thoughts-one-guy-two-days-three-praises-four-improvements/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 17:05:06 +0000</pubDate>
		<dc:creator>Jason Long</dc:creator>
				<category><![CDATA[Community]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[Internet Summit]]></category>
		<category><![CDATA[Musings]]></category>
		<category><![CDATA[Raleigh/Durham]]></category>

		<guid isPermaLink="false">http://jasonlong.net/blog/?p=82</guid>
		<description><![CDATA[My thoughts about the Internet Summit 09 (#isum09) held in Raleigh, NC on November 4-5, 2009.  I give some thoughts on the conference, including things I think that went well and some things I think could be improved.]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m back at work after yesterday&#8217;s <a href="http://www.internetsummit.com/">Internet Summit 09</a>, and I wanted to give some &#8220;big ups&#8221; to the organizers of the event.  I think this was a great event for the Raleigh-Durham area, and I hope that it becomes an annual fixture in our growing social media/internet scene.  I do have a few thoughts about the event itself and improvements for next year that I&#8217;d like to share:</p>
<p>Things that went well:</p>
<ul>
<li><strong>The venue was fantastic. </strong>The new Raleigh Civic and Convention Center is a beautiful building, and it had plenty of space for (most of) the sessions, adequate vendor and demo space, yet had enough &#8220;intimate&#8221; areas for attendees to network or duck out and get a couple of emails done during the event.</li>
<li><strong>The price was right.</strong> The event was very professionally run, and while I didn&#8217;t get a chance to experience some typical conference staples (didn&#8217;t go on the wifi, and got there too late for lunch), everything that I experienced was very well thought out, and at only $245 for early bird registration, I was pleasantly surprised they were able to do so much for so little.  I imagine with increased demands for the Raleigh Civic and Convention Center, the price may go up&#8230;c&#8217;est la vie.</li>
<li><strong>Great networking opportunities</strong>. The pre-event reception was stocked with a bar, decent food, music, and standing tables for great networking.  It gave <a href="http://www.twitter.com/gregoryng">@gregoryng</a>, <a href="http://www.twitter.com/jasonpeck">@jasonpeck</a>, <a href="http://www.twitter.com/waynesutton">@waynesutton</a> and me a chance to meet and brew up some crazy scheme for SXSW (More on that later).  Also, the 20-30 minutes between sessions gave people plenty of time to meet with the vendors, talk with other attendees or catch up on work.</li>
</ul>
<p>Things that could be improved for next year:</p>
<ul>
<li><strong>Power, Power, POWER!</strong> At a conference full of internet professionals, the lack of available power outlets and snacks/drinks was a glaring oversight.  People are tweeting their thumbs off on their laptops and (insert smartphone here, but most likely an iPhone&#8230;let&#8217;s be honest), and battery technology still isn&#8217;t what it needs to be.   Find some powerstrips and get that set up for next year.  Attention vendors: a laptop/iPhone charging station would be an AWESOME sponsorship opportunity next year&#8230;.</li>
<li><strong>More sustenance: </strong>While one can argue that all internet professionals need is a Red Bull in the morning and a charged laptop, we too must eat and drink to survive.  Lunches QUICKLY ran out and we were left with the &#8220;Grilled Vegetables boxed lunch #fail&#8221;.  Also, bottled water finally made it&#8217;s appearance at about 4:30PM, after I overheard more than a few grumblings about its absence.  I understand that it would raise prices, but as most attendees have their admission paid by their employer, I say spring for the extra $25 to get some more snacks and beverages out there.</li>
<li><strong>Better room planning:</strong> Some of the most popular sessions (read: those that had the most actionable info, read below) were held in the much-too-small Room 402, as opposed to the large ballrooms.  Hopefully organizers for the event took a quick look in each room and will adjust the sessions/locations for next year.</li>
</ul>
<p>And, my number one complaint/area of improvement for all conferences that I&#8217;ve attended recently:</p>
<ul>
<li><strong>ACTIONABLE INFORMATION!</strong> In the latter half of 2009, if you don&#8217;t know what Twitter/Facebook/web analytics/email marketing are at a basic level, there are more than enough blog posts, social media gurus and other (more) reputable sources out there to learn about these technologies.  I want to walk out of a conference with a swag mini-notebook FILLED with ideas, sketches, best practices, new experts to follow and a renewed excitement about the state of our industry.  While there were some bright moments during the Internet Summit, I still found myself &#8220;singing along&#8221; with most of the panelists and their &#8220;visions&#8221; about what 2010 will bring.  I understand that I work in this industry, and all attendees may not have the same level of experience with the online world, but I think it is better to err on the side of information and idea overload, rather than oversimplifying things.</li>
</ul>
<p>All in all, I&#8217;m glad I went, I met some AWESOME people and I think this is a big step forward for social media and internet marketing in the Triangle.  If you agree, or even better if you disagree, please leave your comments below.</p>


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